EnergyLabelEU
EN
Costs for 0.283 €/kWh · Eurostat 2026 H1

TVs · 77″ · 3840×2160 · OLED

LG OLED77W69LA

F

Uses less electricity than 19% of the 5,642 TVs, 65″ and over on the EU register. At your selected price (European Union) that is €55 a year, €550 over ten years.

Power, SDR
133.0 W
Typical 107 W
Running cost
€55 / year
4 h a day
Power, HDR
356.0 W
2.7× SDR

Uses more than most comparable models: 81 % of them need less. LG OLED77C61LA, the most efficient alternative on sale, saves about €19 a year. 44% of comparable models reach a better class than F; the most common is E. In HDR it draws 356.0 W, 2.7 times its SDR power. LG has 1134 models in this group; this one is number 747 among them.

Where it stands

Rank 4,504 of 5,642 TVs, 65″ and over by yearly consumption. 4,503 use less.

Median 156 This model · 194 45 535 kWh ← uses less · uses more →

Next to it in the ranking

  1. G SmartTech SMT65N30UC2M1B1 193 kWh −€0.42
  2. G Continental Edison CELED65SA120B6 193 kWh −€0.42
  3. F LG OLED77W69LA 194 kWh
  4. F Haier H85Q80FUX 194 kWh same
  5. G LG 75UN640S0LD 194 kWh same
See the full ranking

What it will cost you

Period OLED77W69LA OLED77C61LA Difference
1 year €55 €36 −€19
5 years €275 €181 −€94
10 years €550 €361 −€189
15 years €825 €542 −€283

Is the more efficient model worth its price?

Years of use

Enter both purchase prices to see the total cost of ownership.

Power in SDR and HDR

SDR 133.0 W
HDR 356.0 W
Group median, SDR 107.0 W

Cost by viewing time

Use kWh / yr € / yr
2 hours a day 97 €27
4 hours a day 194 €55
8 hours a day 388 €110

Same size, lower running cost

On sale, at least 10% less energy, same size group

Model SizeSDR W kWh / yr Saves / year in 10 years
F LG OLED77W69LA (this model)
77″133.0 194 — —
77″87.3 128 €19 €189
77″87.3 128 €19 €189
77″87.3 128 €19 €189
77″87.3 128 €19 €189
77″87.3 128 €19 €189

Label and product sheet

Energy class SDR / HDR
F / G
On-mode power SDR
133.0 W
On-mode power HDR
356.0 W
Standby / networked standby
0.5 W / 2.0 W
Screen diagonal
77″
Resolution
3840×2160
Panel
OLED
Refresh rate
120 Hz
Software updates (minimum)
8 years
Guarantee (supplier)
1 years
Spare parts (minimum)
8 years

Model numbers and history

Registered by LG under one model number.

OLED77W69LA

  1. First published in the EU register (EPREL)
  2. Placed on the EU market

Questions

How much does the LG OLED77W69LA cost to run?

At 4 hours a day it uses about 194 kWh a year according to its EU energy label. At the EU average household price of 0.283 €/kWh that is about €55 a year, or €550 over ten years.

Does HDR use more electricity?

Yes. In HDR mode this screen draws 356.0 W instead of 133.0 W, 2.7 times as much. The yearly cost on this page uses SDR, as the label does.